Video of Static Precedes “Man of Steel” Website [Updated] Dan Koelsch, April 12, 2013April 12, 2013 The Man of Steel Facebook fan page found something interesting on film’s homepage. When you enter the website, you are greeted with white noise, which turns out is a short video on a loop. We have the video after the break.Once you click on the static, you go straight to the regular website, and there doesn’t seem to be any clues as to the purpose of this intro. The video file is named “incoming”, so could it mean we are getting a new trailer soon? We’ll have to wait to find out, but let us know in the comments if you find anything.Man of Steel, which is the second origin film for Superman, opens June 14th.Update: 2PMThe video being used on the homepage has changed. While it’s still white noise, you can see that it’s a bit different. You can download the new video here. The original was using the file extension /transmission/x39ck/incoming.mp4, and the new one is /transmission/clkse89/incoming.mp4. It also appears that the audio we hear is on a separate file, which explains why our video above had no sound. Unfiction (via David Perkins) found other files, including the audio files transmission/feed.mp3 and transmission/feed/ogg, which seem to just be the same audio in two different formats. The video file transmission/clkse89/incoming.webm was also found, which again looks to be just the same video in a different format.When this first popped up, I assumed it might just be something to tease a new trailer. Now we know it’s more complicated. We’ll keep an eye out for more updates as the day progresses.Click here for more of our coverage on Man of Steel. Viral Marketing Man of Steel
“Kick-Ass 2” Clip Pushes Villain’s Twitter Account July 2, 2013July 2, 2013The Kick-Ass 2 viral campaign is in full swing, but the latest update has peaked my interest more than most. The film’s official YouTube channel has posted a clip mentioning the super villain’s Twitter account, and it includes a questionable tweet. Check it out after the break. Read More
JK Rowling Announces A Harry Potter “Unique Online Reading Experience” June 23, 2011The time is finally here. JK Rowling has announced what her Pottermore project is, and it may not be what you expect. She describes it as a “unique online reading experience” that presents the same story of Harry Potter, but with a twist. Watch the announcement after the break. Read More
Transfomers Viral Updates June 19, 2009June 25, 2009If you haven’t heard by know, Transformers is doing a viral campaign, or as they call it an ‘extended film experience’ campaign. Recently, there has been a plethora of videos with machines turning into Transformers. Take a look at the newest one. Pretty cool if you ask me, and well… Read More