New “Elysium” Viral Website Introduces Us to the Civil Cooperation Bureau Dan Koelsch, April 24, 2013April 25, 2013 The viral campaign for Neill Blomkamp’s Elysium continues with yet another viral website. We already have a few viral websites at the moment, with ItsBetterUpHere.com and Armadyne.net, but now Sony has expanded the online world to include the Civil Cooperation Bureau. Get the details after the break. In Elysium, the planet has become hazardous, so the rich and powerful live in a luxurious orbiting space station called Elysium, while the poor are left to suffer on the planet’s surface. The Civil Cooperation Bureau acts as the police force on Earth. The website goes into details on their operations, weapons & vehicles, enforcement technology, and even provides claims and forms (though they are experiencing a “system error” preventing you from downloading any of them). There are crime alerts on the main page as well. The Weapons & Vehicles and Enforcement Technology give us a glimpse at some of the tech that is featured in the film, including some you should recognize from the trailer. Check out the exosuit that Matt Damon’s character wears below.Some of the stuff is “classified”, so we’ll have to see if they expand on the content, or if that is just for show. Poke around the website yourself and let us know what you think. Elysium opens in theaters on August 9th. ARGs & Campaigns Viral Marketing Elysium
Discover Your Kryptonian Indentity And Ancestral House With The “Man of Steel” Glyph Creator May 23, 2013Kal-el wasn’t born on Earth. He came from the distant alien world of Krypton. When a child of Krypton is born, they are tied directly to the legacy of their Ancestral House. That legacy is defined by certain traits and characteristics instilled into each child. Now you too can discover… Read More
Update: J.J. Abrams’ Super 8 Is Not Related to Cloverfield May 5, 2010Yesterday we reported that a secret teaser trailer would premiere before Iron Man 2 this weekend. There are very few details on the J.J. Abrams-produced movie, currently titled Super 8, but we know that the trailer itself is being directed by Abrams. There was speculation, and even a timid confirmation,… Read More
Watch A Message From the Dean of “Monsters University” February 15, 2013Disney Pixar’s marketing campaign for Monsters University, the prequel to the 2001 hit Monsters Inc., has centered on the idea of promoting the school where the film is set. MU is where monsters learn how to scare, and the in-world website for the college does a great job of making… Read More