The 1701 Have Been Chosen in “Star Trek Into Darkness” Viral; New Trailer Debuting Tomorrow Caleb Hamilton, May 1, 2013May 1, 2013 Last week, we reported that the long-dormant Star Trek Into Darkness viral site AreYouThe1701.com went live with a social media contest using Instagram and Vine. Paramount gave fans a week to enter the contest, where they had to take a picture or video inspired by Star Trek or “the future.” There were 1701 winners selected out of eligible entries and many received their prize today! Find out what they won after the jump!Contest winners may have been surprised throughout the day to find a poster tube on their doorstep. Yours truly is one of the winners and there wasn’t any prior notification that I had been chosen, so I assumed that Paramount had maybe sent me a promotional poster or something. Inside the tube there was a one-sheet poster and anaglyph (Red and Blue lens) 3D glasses.A note was attached to the poster stating congratulating you on being selected. On the back, another message informed winners that they would be the first to see a new, 3D trailer first. Tomorrow, at 12 PM PT, the 3D trailer will debut at AreYouThe1701.com/3DTrailer of course, you won’t really be able to enjoy it without those cool glasses! If there are any more developments beyond this new trailer, MovieViral will keep you in the know! Click here to check out the rest of coverage of Star Trek Into Darkness viral events.Be sure to see Star Trek Into Darkness on May 17th in 3D and IMAX 3D! ARGs & Campaigns Contests Social Networks Viral Marketing Viral News AreYouThe1701Bad RobotContestsParamount PicturesStar Trek Into DarknessTrailer
The Room – A Fan Made Viral Campaign February 16, 2010February 16, 2010On June 23rd 2003, Tommy Wiseau premiered The Room to an unsuspecting LA audience, which included notable critic Scott Foundas, and the reaction was not good. The film was clearly supposed to be a drama, with the tagline “A film with the passion of Tennessee Williams.” but, according to Foundas,… Read More
Farewell Atlantis is on Facebook and Releases Tomorrow September 30, 2009September 30, 2009Thanks to our fictional friend Soren Ulfert, we now know that Farewell Atlantis, the faux novel written by character Jackson Curtis (John Cusack), has an official Facebook fan page. Right now there are only 78 fans, so be sure to add the page! The page, apparently created at the beginning… Read More
You Can Be A Part of Discovery Channel’s Shark Week July 11, 2010July 11, 2010Discovery Channel’s Shark Week is one of the longest standing traditions on cable television, having been established in 1987. One week every late summer, Discovery features these ferocious beasts with shark episodes from your favorite shows and new specials. This year’s series starts August 1st, and you can be part… Read More