The 1701 Have Been Chosen in “Star Trek Into Darkness” Viral; New Trailer Debuting Tomorrow Caleb Hamilton, May 1, 2013May 1, 2013 Last week, we reported that the long-dormant Star Trek Into Darkness viral site AreYouThe1701.com went live with a social media contest using Instagram and Vine. Paramount gave fans a week to enter the contest, where they had to take a picture or video inspired by Star Trek or “the future.” There were 1701 winners selected out of eligible entries and many received their prize today! Find out what they won after the jump!Contest winners may have been surprised throughout the day to find a poster tube on their doorstep. Yours truly is one of the winners and there wasn’t any prior notification that I had been chosen, so I assumed that Paramount had maybe sent me a promotional poster or something. Inside the tube there was a one-sheet poster and anaglyph (Red and Blue lens) 3D glasses.A note was attached to the poster stating congratulating you on being selected. On the back, another message informed winners that they would be the first to see a new, 3D trailer first. Tomorrow, at 12 PM PT, the 3D trailer will debut at AreYouThe1701.com/3DTrailer of course, you won’t really be able to enjoy it without those cool glasses! If there are any more developments beyond this new trailer, MovieViral will keep you in the know! Click here to check out the rest of coverage of Star Trek Into Darkness viral events.Be sure to see Star Trek Into Darkness on May 17th in 3D and IMAX 3D! ARGs & Campaigns Contests Social Networks Viral Marketing Viral News AreYouThe1701Bad RobotContestsParamount PicturesStar Trek Into DarknessTrailer
Flash Forward: The Blackout Just Got Bigger June 25, 2010June 25, 2010A couple of weeks ago we reported on a worldwide protest organized by fans of the canceled show Flash Forward. The protest had been staged to bring attention to the number of fans out there who want a second season of the show in order to tie up all the… Read More
Trailers Weekly: “The Baytown Disco”, “Magic Mike”, “Cosmopolis”, “High School”, and “The Five-Year Engagement” April 21, 2012December 27, 2012Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. Today we have trailers for The Baytown Disco, Magic… Read More
Tron Legacy Officially To Return to Comic-Con June 17, 2010This is one we saw coming from a mile away, but it’s nice to get the official word. Disney is bringing back Tron Legacy to San Diego Comic-Con 2010, this time with a panel that promises surprise guests. Read the complete press release after the break. Read More