The 1701 Have Been Chosen in “Star Trek Into Darkness” Viral; New Trailer Debuting Tomorrow Caleb Hamilton, May 1, 2013May 1, 2013 Last week, we reported that the long-dormant Star Trek Into Darkness viral site AreYouThe1701.com went live with a social media contest using Instagram and Vine. Paramount gave fans a week to enter the contest, where they had to take a picture or video inspired by Star Trek or “the future.” There were 1701 winners selected out of eligible entries and many received their prize today! Find out what they won after the jump!Contest winners may have been surprised throughout the day to find a poster tube on their doorstep. Yours truly is one of the winners and there wasn’t any prior notification that I had been chosen, so I assumed that Paramount had maybe sent me a promotional poster or something. Inside the tube there was a one-sheet poster and anaglyph (Red and Blue lens) 3D glasses.A note was attached to the poster stating congratulating you on being selected. On the back, another message informed winners that they would be the first to see a new, 3D trailer first. Tomorrow, at 12 PM PT, the 3D trailer will debut at AreYouThe1701.com/3DTrailer of course, you won’t really be able to enjoy it without those cool glasses! If there are any more developments beyond this new trailer, MovieViral will keep you in the know! Click here to check out the rest of coverage of Star Trek Into Darkness viral events.Be sure to see Star Trek Into Darkness on May 17th in 3D and IMAX 3D! ARGs & Campaigns Contests Social Networks Viral Marketing Viral News AreYouThe1701Bad RobotContestsParamount PicturesStar Trek Into DarknessTrailer
Viral Video: A Brief History of Conspicuous Product Placement in Movies January 12, 2011Product placement has been a staple of American filmmaking since the motion camera was invented. Sometime it’s done with subtlety, while other times it’s blatant (which comical, whether intended or not). Oliver Noble over at Film Drunk gives us a history lesson on product placement in movies, specifically the more… Read More
The Office: More Wedding Site Updates Leading Up to the Big Day October 7, 2009October 7, 2009Tomorrow is the big day for Jim and Pam on The Office, as the two will finally tie the knot after 5+ seasons. We’ve reported before on the wedding site created for the couple as part of the show’s online viral presence, and now we have a bunch more updates… Read More
Social Media Accounts for January 2012 Films December 30, 2011May 4, 2012Welcome to a new monthly feature here on MovieViral, just in time for 2012. A day or two ahead of time, we’ll list the various social media accounts (specifically Facebook, Twitter, and YouTube for now) for all the major releases each month. We hope that this allows you to follow… Read More