The 1701 Have Been Chosen in “Star Trek Into Darkness” Viral; New Trailer Debuting Tomorrow Caleb Hamilton, May 1, 2013May 1, 2013 Last week, we reported that the long-dormant Star Trek Into Darkness viral site AreYouThe1701.com went live with a social media contest using Instagram and Vine. Paramount gave fans a week to enter the contest, where they had to take a picture or video inspired by Star Trek or “the future.” There were 1701 winners selected out of eligible entries and many received their prize today! Find out what they won after the jump!Contest winners may have been surprised throughout the day to find a poster tube on their doorstep. Yours truly is one of the winners and there wasn’t any prior notification that I had been chosen, so I assumed that Paramount had maybe sent me a promotional poster or something. Inside the tube there was a one-sheet poster and anaglyph (Red and Blue lens) 3D glasses.A note was attached to the poster stating congratulating you on being selected. On the back, another message informed winners that they would be the first to see a new, 3D trailer first. Tomorrow, at 12 PM PT, the 3D trailer will debut at AreYouThe1701.com/3DTrailer of course, you won’t really be able to enjoy it without those cool glasses! If there are any more developments beyond this new trailer, MovieViral will keep you in the know! Click here to check out the rest of coverage of Star Trek Into Darkness viral events.Be sure to see Star Trek Into Darkness on May 17th in 3D and IMAX 3D! ARGs & Campaigns Contests Social Networks Viral Marketing Viral News AreYouThe1701Bad RobotContestsParamount PicturesStar Trek Into DarknessTrailer
Trailers Weekly: “Planes”, “The Conjuring”, “Oz The Great & Powerful”, “Oblivion”, & More March 2, 2013March 2, 2013Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week we have trailers for Planes, The Conjuring,… Read More
Tron Legacy: Encom Badges Arrive, New Site For Employees March 17, 2010December 3, 2010We reported a week ago that a new site viral site for Tron Legacy, ArcadeAid.com, allowed you to create an Encom International badge upon completion of a pretty fun-but-tough game. Today, participants have been receiving their badges and it’s lead us to a new website for Encom employees only. More… Read More
New Scott Pilgrim vs. The World Contest Wants You To Battle Other Bands May 6, 2010July 10, 2010Calling all musicians! If you are part of a budding band and are also excited for the new Edgar Wright film, Scott Pilgrim vs. the World, then there’s a contest going on you might want to check out. Hit the jump for more details. Read More