The Rising Tide Wants to Know What “Marvel’s Agents of S.H.I.E.L.D.” Are Hiding Caleb Hamilton, May 12, 2013May 12, 2013 Last week, a strange, very brief viral video teasing Marvel’s Agents of S.H.I.E.L.D. made the rounds on the internet, showing footage of a Hulk-like creature wreaking havoc on a city street. However, a mysterious “Rising Tide” watermark was front and center and at the time none of the domains Disney purchased using the “Rising Tide” name were operational…until tonight. So exactly what is The Rising Tide and what do they have to do with S.H.I.E.L.D.? Find out after the jump!This weekend, ABC picked up Marvel’s Agents of S.H.I.E.L.D. and released a short teaser via Vine (which you can see below) ahead of a full spot that aired during the season finale of Once Upon A Time tonight. Also during the finale, a viral site went live, using one of the domains we included in our article on Thursday.The Rising Tide wants to know who S.H.I.E.L.D. is and what they are hiding. Since the events of The Avengers, the world knows that aliens and superheroes exist and Rising Tide just wants to know “what else is out there.” The organization posts viral videos featuring footage of superheroes in action and S.H.I.E.L.D. agents in the field, but someone is taking them down. One of the videos has been pulled, presumably by S.H.I.E.L.D. and replaced with a blank space.You can help uncover the truth by sharing their blog postings in your favorite social networks. And be sure to check back for more developments!Marvel’s Agents of S.H.I.E.L.D. premieres this fall on ABC! ARGs & Campaigns Social Networks Viral Marketing Viral News ABCAgents of SHIELDBlogRising TIdeViral marketing
Play “Man of Steel” Online Game “Metropolis Mayhem” May 24, 2013May 24, 2013Briefly: In the vein of other endless running games like Temple Run, Warner Bros. has released Metropolis Mayhem, an online game on the Man of Steel homepage. Fly Superman through Metropolis and earn points by collecting the power-ups. Use your heat vision to destroy any obstacles that you cannot avoid…. Read More
Pre-Roll Ads May Affect Viral Videos February 20, 2010If you are one of many who find the 15 second pre-roll advertisements placed before online videos increasingly annoying, chances are you’re about to get a little more peeved. Jim Louderback at Advertising Age has an informative assessment on the bottom line success of pre-roll ads, and why this traditional… Read More
2012: Chicago Drop Location Findings October 9, 2009October 10, 2009For those following the 2012 viral campaign and the IHC conspiracy subplot, we’ve got a good update for you. Thanks to member Lightning257 of the unfiction forum, we now have the information from the Chicago drop location. They picked up the package and it had a coded memo and flash… Read More