Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

The Muppets Teams With Toyota To Take Terry Crewes On A Joyride During Super Bowl Sunday

Michael Lee, January 22, 2014January 22, 2014

The Muppets and Terry Crewes Take a JoyRide In A Toyota Highlander

The Muppest Most Wanted viral marketing campaign has gone from mocking the internet to being insulted for not being nominated for any awards. But we may never what studios may have in store for us on Super Bowl Sunday. It has been confirmed that four studios bought air time to promote their films. We know that Sony purchased a spot to promote The Amazing Spider-Man 2, and that Michael Bay confirmed that we would be seeing a tv spot for Transformers: Age Of Extinction. Which leaves a couple of others like Disney, Fox, WB Studios, and more.

While it makes sense that the upcoming Muppets Most Wanted gets some Super Bowl love since the film comes out in March, it would make even more sense to see a spot for Captain America: The Winter Soldier, since we haven’t seen anything from that campaign since it was annonced that Cap himself would make an appearance at Disneyland. So why exactly are the Muppets are teaming up with Terry Crewes and Toyota for an ad that will air on Super Bowl Sunday. Hit the jump to find out.

As a part of the “Let’s Go Places” campaign, Toyota has released a Super Bowl teaser – has it really come down to this?- in anticipation for the 60 second ad.

In the ad, the Muppets will hitchhike their way back to their destination with Terry Crewes, driving a Toyota Highlander, helping them out. Along the way, the Muppets will teach Crewes about “unborifying” his lifestyle as they “borrow” his sweet ride. The ad will feature all the car features that are available in a Toyota Highlander plus an original song.

“We’re always game for a wild ride,” said Kermit the Frog, who makes a special appearance in the campaign, “as long as Animal’s not driving. He doesn’t quite get the whole concept of brakes.”

“It’s truly an honor to be a part of this wild ride with Toyota and the Muppets,” said Crews. “The Toyota Highlander is the perfect vehicle to teach my character how to loosen up and have some fun. Be prepared for some laughs on game day.”

In addition to the commercial, the Muppets gang will provide real-time updates as they travel to the big game in their Toyota Highlander on February 2. Fans and customers are invited to chat live with the Muppets on game day by tweeting @Toyota or using #NoRoomForBoring.

Viral Marketing Super Bowl XLVIIITerry CrewesThe MuppetsToyota

Post navigation

Previous post
Next post

Related Posts

Trailers Weekly: “Djinn,” “Friends with Kids,””Shut up and Play the Hits,” “Moonrise Kingdom,” “West of Memphis”

January 14, 2012December 27, 2012

Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week was a relatviely slow week in terms…

Read More

New Interactive Trailer for “Snow White and the Huntsman”

May 24, 2012May 24, 2012

One of my most anticipated films of the summer is Universal’s Snow White and the Huntsman, which takes the mythology of Snow White a lot more seriously than this year’s earlier release Mirror Mirror. The action adventure retelling opens in theaters next Friday, June 1st, and Universal has created an…

Read More

Kaiju From “Pacific Rim” Leaves Footprints on Qualcomm Stadium

July 11, 2013July 11, 2013

Pacific Rim opens this weekend, so you would expect the film to not have a presence at next week’s San Diego Comic-Con. However, Warner Bros. and Qualcomm have at least one trick up their sleeves. Check out how Pacific Rim plans to impact Comic-Con after the break.

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



©2009-2025 MovieViral.com. The Sometimes Weekly Publishing Company.