“The Signal” Trailer Michael Lee, March 19, 2014 If you thought you were agitated when the viral campaign for The Signal was launched, you are going to be even more agitated with its trailer. Not in a sense that you won’t see the movie, but the mystery surrounding both the film and viral campaign certainly has its intriguing factor. After skimming through the RUAGITATED website and the trailer, there is still nothing about the movie that I can really tell you about other than, it involves a group of three university students who are wrapped in a dangerous plot involving mysterious signals, mysterious agencies, and a mysterious hacker. Emphasis on the mysterious.So what exactly is the buzz about surrounding one of the most hyped movies that debuted at Sundance? Well hit the jump to see the trailer to see what we are talking about.Like I said, this trailer doesn’t do anything but make the movie more puzzling than it was before. Even describing the trailer in detail wouldn’t help. But when you see those pull quotes describing it as the next District 9, one can’t help but hope there is more emphasis on the viral marketing campaign.Opening in theaters on June 13, The Signal, directed by Willam Eubank, stars Brenton Thwaites, Olivia Cooke, Beau Knapp, Laurence Fishburne, Lin Shaye, Robert Longstreet, and Jeffrey Grover. Check out the trailer in HD over at Apple.Three college students on a road trip across the Southwest experience a detour: the tracking of a computer genius who has already hacked into MIT and exposed security faults. The trio find themselves drawn to an eerily isolated area. Suddenly everything goes dark. When one of the students, Nic (Brenton Thwaites of “The Giver” and “Maleficent”), regains consciousness, he is in a waking nightmare… Trailers Weekly Viral Marketing Viral News Brenton ThwaitesFocus FeaturesLaurence FishburneThe SignalWIlliam Eubank
What Makes an Ad Campaign a Success? Viral, of Course December 4, 2009Science Daily has written an interesting article about ad campaigns online. In particular they are looking at what makes some online campaigns successful and why do others fail. The answer seems to be quite simple really, and restaurants in particular have known the answer for a long time…..Word of mouth!… Read More
Brad Bird’s “Tomorrowland” Will Have Viral Presence At D23 July 23, 2013July 23, 2013Brad Bird‘s Tomorrowland made a pretty big splash when a case revealing all sorts of Walt Disney relics were revealed online. The contents, which served as Damon Lindelof‘s inspiration for the script, ranged from simple photos of Disney, videos, and comic books. Though a plot has yet to be officially… Read More
Valentine’s Day Infographic Shows How Technology Is New Cupid February 11, 2013February 11, 2013Valentine’s Day is almost here yet again, and making the day special for a significant other is hard work. Fortunately, cellphones and the Internet have made it much easier in recent years, and a infographic from Mobistealth shows us how. Take a look after the break. Read More