“The Signal” Viral Campaign Locates New Clips And Images Michael Lee, May 8, 2014May 8, 2014 The Signal is perhaps one of the more interesting viral marketing campaigns we have come across due to the fact that it is not one we would see unless it came from a blockbuster tentpole film. The premise of the William Eubank-directed sci-fi thriller certainly lends itself to have a viral marketing campaign, three college students are lured into the middle of a desert by a hacker, only to find themselves in the hands of the government.Our first encounter with The Signal’s viral campaign led us to RUAGITATED.com. The landing page was a command page where entering the right command led you to the film’s first trailer. Now a new update requires a bit more effort from the user than just putting a simple command code. Hit the jump to learn more.Once again, you will need to head over to RUAGITATED.com to see the new images and video. But you will need to enter the command code: locate. A geo-location map will pop up, and you will be required to input these coordinates: Latitude at 35.843630 and the Longitude at -115.45645. Here’s the image below just in case.And just in case you don’t know where to look, we have provided you with the video of what we found when you enter those coordinates.There are plenty of hidden Easter Eggs to look out for throughout this website just by using those coordinates. So have a little fun by browsing the selected coordinates, you may never know what you are going to find.This latest viral update could also mean that there is a new trailer just around the corner. We’ll be sure to keep you updated if there is.Three college students on a road trip across the Southwest experience a detour; the tracking of a computer genius who has already hacked into MIT and exposed security faults. The trio find themselves drawn to an eerily isolated area when suddenly, everything goes dark. When one of the students, Nic, regains consciousness, he is in a waking nightmare… The Signal stars Brenton Thwaites, Olivia Cooke, Beau Knapp and Laurence Fishburne and is directed by William Eubank.The Signal opens in theaters in June. ARGs & Campaigns Viral Marketing Viral News Viral Videos RUAGITATED?The Signal
The Viral Campaign for “Thor” and “The Avengers” Begins in Chicago March 21, 2011July 6, 2011I had the opportunity to attend the Chicago Comic and Entertainment Expo at the massive McCormick Place convention center this past weekend, and while the focus of the three day convention was primarily comic books, the heavy presence by Marvel presented a few movie related surprises. Not only was Thor… Read More
Sony Stores Offering Free “Skyfall” Tickets When You Demo Their $25,000 TV November 5, 2012November 5, 2012The next James Bond picture, Skyfall, hits theaters this Friday. It’s already breaking box-office records in the U.K. and word is that this is the best Bond film ever. Well how would you like to see Skyfall for free? Several Sony Stores across the US are offering customers tickets to… Read More
ARGs & Campaigns Game Of Thrones Coming To Theaters For IMAX Run January 14, 2015Time to scale The Wall on the big screen as HBO’s campaign for the next season of the hit fantasy show includes screening episodes of season four in select theaters in IMAX. While the show isn’t shot in the format, it will be digitally remastered for the IMAX run in… Read More