“The Signal” Viral Campaign Locates New Clips And Images Michael Lee, May 8, 2014May 8, 2014 The Signal is perhaps one of the more interesting viral marketing campaigns we have come across due to the fact that it is not one we would see unless it came from a blockbuster tentpole film. The premise of the William Eubank-directed sci-fi thriller certainly lends itself to have a viral marketing campaign, three college students are lured into the middle of a desert by a hacker, only to find themselves in the hands of the government.Our first encounter with The Signal’s viral campaign led us to RUAGITATED.com. The landing page was a command page where entering the right command led you to the film’s first trailer. Now a new update requires a bit more effort from the user than just putting a simple command code. Hit the jump to learn more.Once again, you will need to head over to RUAGITATED.com to see the new images and video. But you will need to enter the command code: locate. A geo-location map will pop up, and you will be required to input these coordinates: Latitude at 35.843630 and the Longitude at -115.45645. Here’s the image below just in case.And just in case you don’t know where to look, we have provided you with the video of what we found when you enter those coordinates.There are plenty of hidden Easter Eggs to look out for throughout this website just by using those coordinates. So have a little fun by browsing the selected coordinates, you may never know what you are going to find.This latest viral update could also mean that there is a new trailer just around the corner. We’ll be sure to keep you updated if there is.Three college students on a road trip across the Southwest experience a detour; the tracking of a computer genius who has already hacked into MIT and exposed security faults. The trio find themselves drawn to an eerily isolated area when suddenly, everything goes dark. When one of the students, Nic, regains consciousness, he is in a waking nightmare… The Signal stars Brenton Thwaites, Olivia Cooke, Beau Knapp and Laurence Fishburne and is directed by William Eubank.The Signal opens in theaters in June. ARGs & Campaigns Viral Marketing Viral News Viral Videos RUAGITATED?The Signal
Viral Video: The Teenage Mutant Ninja Turtles Use Their Weapons March 17, 2010Everyone loves the Teenage Mutant Ninja Turtles, but despite having some cool ninja weapons, they never really used them. Thanks to CollegeHumor, we know have a good idea why: There probably wouldn’t have been any sequels. Check out the video after the jump. Read More
Funds Raised To Bring Robocop Statue to Detroit February 16, 2011Last week we told you about Detroit Mayor Dave Bing politely rejecting via Twitter the suggestion to build a Robocop statue in the Michigan capital. The story gained traction on the Interwebs, and now money has been raised to actually make it happen. Read More
New UK Food Truck Feeds Your Inner Zombie [And Promotes Release Of “The Walking Dead” Season 2 DVD] August 30, 2012The food truck craze may have hit a few years ago, but it has yet to hit its peak. The entire country has become so enraptured with this food out of a truck craze, that everyone else outside of the United States also wants in on the action. Everyone knows… Read More