“The Hunger Games: Mockingjay Part 1” Viral Video: District 13 Has A Message For Panem Michael Lee, July 9, 2014July 9, 2014 It was only a couple of weeks back when Lionsgate launched the revamped viral marketing campaign for The Hunger Games: Mockingjay Part 1. Tailored to fit the themes of the third book, the first wave of Mockingjay viral videos came in the form of President Snow (Donald Sutherland) addressing the nation as a unified force in a time where Katniss’ actions have started uprisings and revolutions in nearly all of the districts of Panem. The video also contained some minor spoilers, but it did set a precedent for not only the film, but for the marketing campaign itself.Now a new video has been released, which shows President Snow once again addressing the nation, trying to unite them during trying times. But something strange occurs during his address, and it’s something the entire nation of Panem and fans of The Hunger Games novels needs to hear. Hit the jump to see the full video.This latest viral video shows just how President Snow rules Panem with an iron fist. Surrounded by an army, and Peeta Mellark (Josh Hutcherson) and Johanna Mason (Jena Malone), Snow’s video address is hacked by Beetee Laiter (Jeffery Wright), who proclaims: “The Mockingjay Lives”While this isn’t quite exactly the trailers fans would normally hope for, they are definitely great viral teasers that hint that their patience will be rewarded. We haven’t even seen Katniss (Jennifer Lawrence) in these videos, so if there is another one, you can bet she will appear in it.The video was released on the film’s official Youtube page, and is available to watch on 4K HD. That is some premium quality if you have access to it, so I suggest you watch it in that format. You can also watch the video on the film’s viral site: TheCapitol.pnAlso check out the viral poster below.Directed by Francis Lawrence, The Hunger Games: Mockingjay Part 1 opens in theaters on November 21. ARGs & Campaigns Viral Marketing Viral News Viral Videos LionsgateThe CaptiolThe Hunger Games: Mockingjay Part 1
Great 7 Minute Video Shows The Cinema of 2009 December 24, 2009March 29, 2011Just in time for the holidays and the end of the year, we have a great user-created video that nicely highlights the films from 2009. Cut together with some solid tunes, this uber-music video is definitely worth a nostalgic look: The video was created by YouTube member Kees van Dijkhuizen,… Read More
Make Mayhem With the “Jackass” Facebook App! September 3, 2011December 20, 2011Just because they’ve made a 3D movie doesn’t mean the guys from Jackass have gone away. Paramount Digital Entertainment has released a new app on Facebook that feature the guys who have been hit in the nuts probably more times than you ever will in your life. Hit the jump… Read More
Steven Spielberg Hires Unofficial “The Adventures of Tintin” Opening Sequence Animator October 26, 2011October 26, 2011A opening title sequence says a lot about a film, besides telling you who directed, edited, stars in etc, the opening title sequences basically sets the tone for the film. From the lighting, camera panning, and music, you will understand the context of what you will see for the next… Read More