‘X-Men: Days Of Future Past’ Has A Speedy Social Media Marketing Campaign Michael Lee, September 25, 2014September 25, 2014 Following the launch of the latest viral marketing campaign from the X-Men film franchise, comes the latest social media campaign to promote the Blu-ray/DVD release of the upcoming X-Men: Days of Future Past. To capitalize on the popularity of Quicksilver, which was probably one of the most surprising characters considering how the character was originally introduced, the 20th Century Fox marketing team has decided to use the character as the face of their latest social media marketing campaign. Using Vine and Instagram, we see, what we assume is an older Quicksilver try to make a speedy recovery after forgetting his girlfriend’s birthday. Hit the jump to check it out. Here isn’t much more to it then these videos, who are using the Peter Maximoff name as their Instagram and Vine handle. You wouldn’t really know that this is part of a viral marketing strategy until you see the X-Men: Days of Future Past tag pop up at the end. So it should be interesting to see how many more videos (if that’s the plan) pop up during the X-Men: Days of Future Past marketing campaign. We’ll just have to wait and see. 20th Centure Fox Home Entertainment will release X-Men: Days of Future Past on Blu-ray and DVD on October 14. ARGs & Campaigns Social Networks Viral Marketing Viral News InstagramvineX-Men: Days of Future Past
Tron Legacy Coming To Disneyland August 6, 2010 Disney hasn’t been shy about using its theme parks to market their upcoming blockbuster Tron Legacy, as they’ve already tricked out their monorails to look like Light Cycles. There’s even been rumors of adding a Tron ride to the parks. However, we now have confirmation that Tron Legacy will have… Read More
The 2012 Year-End Movie Mashups Have Begun December 2, 2012 For the past few years, we’ve seen some talented editors make end of the year movie mashups to celebrate all the films that have been released that year. 2012 looks to be no exception as we’ve already got our first mashup, coming from The Sleepy Skunk. Watch the video after… Read More
District 9 – The Back Story August 10, 2009August 10, 2009 io9.com has a great article up in regards to how the aliens came to be. The video is great, but this is the interesting part: Who are the humanly named “prawn” aliens of District 9, and where did they come from? Director Neill Blomkamp reveals all to us about these beings, their… Read More