“Hunger Games” Viral: Get Your District’s ID Card Caleb Hamilton, March 24, 2012March 24, 2012 The Hunger Games have finally started, but the viral is still going strong! Last month it was announced that all citizens of Panem are required to carry physical DIPs (District Identification Pass). Lionsgate and CafePress partnered to offer Hunger Games fans their own DIPs when they register with The Capitol. Get the details after the jump!The Capitol has allowed citizens of Panem to claim their district ID cards. You can make yours by logging in to your Panem profile on the Capitol Facebook page. Afterwards, you are taken to CafePress, where you can browse other items made by fans of The Hunger Games. Your ID card will be in the shopping cart, waiting for you to check out. The ID itself is free, you just pay shipping.Here’s an example of what your DIP would look like. I got mine today, and they look really good!The Hunger Games is out now in theaters and in IMAX (for one week only!) ARGs & Campaigns Social Networks Viral Marketing FacebookLionsgateThe Hunger GamesViral marketing
What If: The Blade Runner Viral August 30, 2009January 23, 2010It has been a slow weekend here at MovieViral, and there has been nothing to report on. But don’t worry! We’ve still got some interesting projects in the pipeline! Between reading Alex’s Article on 5 films that should go viral and a post on the forum by cynic710 about all-time… Read More
Viral Marketing Hipsters Compare Jeans not Cards in ‘American Psycho’ Inspired Viral Video January 21, 2014January 21, 2014This is almost too painfully purposefully ironic. The folks over at the creative agency Flickering Wall take on one of the best scene’s of the 2000’s cult classic ‘American Psycho’ in their ad video for Denham Jeans and ingeniously make business card obsessed yuppies into jean obsessed hipsters. Hit the… Read More
Infographic Highlights Most Noteworthy Viral Activity of 2012 January 16, 2013January 16, 2013Nothing can convey numbers and statistics in an understandable way quite like an infographic. Seemingly proving that sentiment, the fine folks at The Viral Ad Network have put together a nifty little infographic summarizing the viral activity of 2012—the biggest viral videos, viral brands, and how they were shared among… Read More
Every time I go on the Facebook page to get one it just says, ‘please visit the Capitol on your next workstation’ I don’t understand, I want my I’d card!!!