New Character Posters For “Pacific Rim” Jaegers Have Arrived David Weaver, March 28, 2013March 28, 2013 One of the more hotly anticipated films being released this summer is director Guillermo Del Toro’s big robots versus big monsters sci-fi epic, Pacific Rim. With the release date growing ever closer we are starting to see the marketing machine kick into gear. First, we had photos of the Kaiju aftermath, and now we have the release of a series of really cool looking character posters for the film’s giant robots (called Jaegers). Have a peak at the new posters for our world’s saviors after the break.Late last year, Warner Brothers started releasing blue print schematics for each Jaeger which we covered and can be found here, but now we are getting a better look at the finished products with these new posters and they are looking pretty slick. Each Jaeger represents a different nation from around the globe and is piloted by two individuals whose minds are linked to control the Jaegers as they battle against gigantic monsters called Kaiju to save Earth from total destruction. With most of the marketing for the film revolving around the Jaegers more than the actors, it shouldn’t come as much of a surprise that the character posters would feature the towering mechanical behemoths in place of the characters who will be piloting them.Theses are only the first of many Jaeger character posters to be released and as they show up we will be sure to continue to update this page with each new arrival. See below for the posters that have been released so far. Pacific Rim hits theaters this summer on July 12, 2013.UPDATE: Below is the newest Jaegar poster. Social Networks Viral Marketing FacebookPacific Rim
DC Entertainment Launches “Green Lantern” App June 10, 2011We’re a week away from Warner Bros. release of Green Lantern, and this week DC Entertainment announced the launch of an app based on best-selling DC Comics super hero and timed to the release of the film. Hit the jump for more details! Read More
‘The Dark Knight Rises’ Viral Campaign: Gotham Observer And New Tech Company June 22, 2012June 22, 2012Though the viral campaign for The Dark Knight Rises may not be as elaborate or exciting as its predecessor, but it’s still a great tool to use to drive interest for the film. Now with the film just a little over a month away from release, the viral campaign is… Read More
Disney and YouTube Partner to Produce Original Web Series November 8, 2011November 8, 2011The Walt Disney Company and YouTube recently inked a multi-million dollar deal that seems to play on both company’s weaknesses. Disney is having trouble attracting young people looking for video content to their website, whereas YouTube is not “kid-friendly” in the eyes of some parents. Will this new deal work… Read More