Latest “Star Wars Episode VII” Tweet Teases A Mysterious Droid Hand Michael Lee, August 11, 2014August 11, 2014 We’ve watched how Disney and J.J. Abrams have been marketing their Star Wars Episode VII “Force For Change” OMAZE UNICEF campaign for quite some time. With each new update, comes a very exciting tease, or hilarious video between two late night comedians, or a brand new look at a classic rebel fighter. But now that the campaign has come to a close, it is time to announce a winner, with the help of a cryptic hand.Bad Robot has tweeted the name of the winner plus how much was donated to their campaign. Hit the jump to check it out. #ForceForChange @starwars #EpisodeVII @omaze @UNICEF #uinnovate @UNICEFinnovate pic.twitter.com/pCAbhcjKxn— Bad Robot (@bad_robot) August 11, 2014Now a couple of things must be running through everyone’s head when they see this image. Whose hand does this belong to? Well it could be a droid, but based on what we have seen from the marketing campaign, I wouldn’t say that it belongs to any ordinary droid, in fact I might go as far to say that it belongs to Luke Skywalker. It may be a stretch, but the one thing that is making me unsure about it is the fact that it doesn’t have any skin on it. Of course if it did, it look like an ordinary hand. So my other guess would have to be is that it does belong to someone of great importance who is in need of this technology.But the fact that this campaign raised $5 million, shows that fans are willing to do anything to be a part of this mysterious project, and only they will know what Episode VII is about. That is until we see a trailer, photos, and more of course.Who do think this hand belongs to?Star Wars Episode VII opens in theaters on December 16, 2015. ARGs & Campaigns Social Networks Viral Marketing DisneyForce for ChangeLucasfilmOmazeStar Wars: Episode VII
Has the “Green Lantern” Viral Campaign Begun? November 18, 2010It is a big week for fans of Hal Jordan. On Tuesday, the teaser trailer for one of next summer’s most anticipated films, Green Lantern, premiered on Entertainment Tonight, and soon after was released online. The trailer will also be attached to the first part of Harry Potter and the… Read More
Encom Press Conference and Protest Live Feed April 2, 2010April 2, 2010The Tron Legacy Operation Tron viral event starts at 6:30pm tonight! If you aren’t able to make it to the San Francisco Encom Press Conference or Protest meeting, you’re in luck, because we have a live feed of the event, courtesy of 4DFiction. Check out the streaming video (which begins… Read More
(Finally!) A Viral from a Galaxy Far, Far, Away September 6, 2009September 6, 2009As a huge Star Wars fan, I was thrilled to see an interview pop on Wired.com where writer John Scott Lewinski interviewed a member of the Star Wars: The Clone Wars universe. Not series director Dave Filoni or a member of the voice cast mind you, but one of the… Read More