It’s been a while since we’ve seen Michael Mann direct a feature film, in fact, the last one was 2009’s Public Enemies. Two years later he would act as producer for the Texas Killing Fields. But now he is back with a technological crime thriller, Blackhat. Mann’s artistic mix of music and style with intense…
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Following the launch of the latest viral marketing campaign from the X-Men film franchise, comes the latest social media campaign to promote the Blu-ray/DVD release of the upcoming X-Men: Days of Future Past. To capitalize on the popularity of Quicksilver, which was probably one of the most surprising characters considering how the character was originally…
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Disney has released their third trailer for Big Hero 6. The film is a loose adaptation of the Marvel Comics series of the same name. It will use the same characters, but the film’s setting and story are entirely original. The film centers on Hiro, a young prodigy who builds a bond with Baymax, a…
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It is never too early to start a marketing campaign for a film like X-Men: Apocalypse. And 20th Century Fox is starting some very early marketing promotion for the upcoming film, which will be directed by Byran Singer, by launching two new viral marketing websites. The film is actually no where near the start of…
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It’s interesting to see what kinds of videos go viral. There’s the fan based content. Then there’s the viral marketing. But what retired director Steven Soderbergh does for Raiders of the Lost Ark is actually quite interesting. Soderberg says transformed the colorful and spectacular Raiders of the Lost Ark into a silent black and white…
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