“Wish I Was Here” Review: Zach Braff’s Sophomore Effort Has Meaning But Is Overly Pretentious Michael Lee, July 15, 2014July 15, 2014 Though Wish I Was Here is Zach Braff‘s second directorial effort, the filmmaker has never been one to play by the rules. As Garden State was the unconventional film that really put indies on the map, his follow up tries to replicate the same success it had and overall tones…
“Big Hero 6” Trailer: Disney’s Marvel Movie Takes Flight Michael Lee, July 15, 2014July 15, 2014 Sure the marketing for Disney’s Big Hero 6 may have been slow going, but it has quickly amped up thanks in part to marketing tie-ins with the World Cup. The film centers on a young technological prodigy who upgrades his squishy caretaking robot into a superheroic fighting machine. That was…
Universal Pictures And Spritz Will Help You To Read Like “Lucy” Michael Lee, July 14, 2014July 14, 2014 Movie websites are quickly falling by the wayside thanks in part to social media. Instead of fans constantly checking up on a particular website only to see no updates, Facebook, Twitter, Vine, and other social media platforms can bring those updates to the respective platforms in an instant. But on…
Could This “Jurassic World” Brochure Be A Part Of Some Sort Of Viral Marketing Michael Lee, July 14, 2014July 14, 2014 There is no shortage of anticipation for Colin Treverrow‘s Jurassic World. The film crew has embraced the world of social media by posting teasers to get fans and followers amped up for the sequel. We recently saw just how bloody Jurassic World can get. And now we can get a…
Trailers Weekly: “Clouds Of Sils Maria,” “Exodus: Gods And Kings,” “Unbroken,” “Wild,” And More Michael Lee, July 12, 2014July 14, 2014 Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. We’ve got trailers from Clouds of Sils Maria, Exodus:…