Tag: Mike Monello

ARGFest: Schedule and Keynote Speaker Announced

July 5, 2010 By Dan Koelsch

The ARGFest Conference and Game Festival is (as we’ve said before) sort of like Comic-Con in its early years, only its focused on alternate reality games and transmedia. This year’s event is being held next week in Atlanta, and we now know who the keynote speaker will be, as well as the full schedule.

Filed Under: Conventions, Events Tagged With: ARG, ARGFest, Comic-Con, Mike Monello, The Blair Witch Project, The Dark Knight

Effie Awards: HBO and CNN Win Gold, CBS Wins Silver

June 10, 2010 By Dan Koelsch

The Effie Awards, founded in 1968 by the American Marketing Association, recognize the most “effective advertising efforts” in the country. This year’s event was held on Tuesday night, and while most of the categories and winners were regular campaigns, a viral campaign and a few networks got onto the list.

Filed Under: Viral Marketing, Viral News Tagged With: awards, CBS, CNN, effie awards, HBO, Mike Monello, True Blood