2012: Soren Ulfert Needs Your Help Hacking into the IHC! Dan Koelsch, September 29, 2009September 29, 2009 Looks like Soren Ulfert, formerly of the IHC, has finally found a purpose to his life after being abruptly fired from his position as Communications Director. As we reported before, Mr. Ulfert created his own blog, where he has now posted a new video, titled “Wheels Within Wheels“, after trying to figure out what to do with his life. Check out the video below: Ulfert talks about CorruptionTheory.com and it’s webmaster, who Ulfert has been in contact with. Apparently they are working together to get information from the IHC about why he was fired and what the IHC is trying to cover up. They’ll be using us to help them get that information. More details will come later of course. This sounds very intriguing. I’m looking forward to seeing what we will be doing to help. The great thing about this 2012 viral is how interactive it is. There’s a story being told, but we are part of it. I hope they are able to tie all the viral threads together at the end, because they all seem to be heading in the same direction. On another note, it’s Ulfert’s birthday, so be sure to wish him a Happy Birthday on Twitter! 2012 opens nationwide in theaters on November 13th, 2009. For more information on the 2012 viral campaign and the film itself, check out our recently updated 2012 Page. Viral Marketing 2012
Toy Story’s Pizza Planet Hiring Drivers April 8, 2010April 8, 2010You may remember about a week ago we reported on Disney and Pixar setting up college screenings for the first 2/3 of Toy Story 3. Well, now they’ve got an interesting way of advertising for it that might actually make some people upset. Read More
Jim Carrey Dresses as Kick-Ass and Joins Conan O’Brien On Stage To Sing Superman Song April 27, 2010April 27, 2010That is possibly one of the strangest titles I’ve ever written. You read right, Conan O’Brien is on his “Legally Prohibited From Being Funny On Television Tour”, and on multiple occasions has been joined on stage by Jim Carrey as they both sing Five for Fighting’s “Superman (It’s Not Easy”)…. Read More
Comic-Con News Round-Up 3: “Iron Man 3”, A&E’s “Coma”, “Doctor Who”, “Star Trek”, and More! July 9, 2012In the days and weeks leading up to San Diego Comic-Con, we the press get bombarded with emails with press releases about events, panels, and other happenings in and around the convention. We’ve rounded up some of the more interesting ones twice before (here and here), and we are going… Read More