The Union Needs You: Repo Men Required Iain Welford, February 22, 2010 If you have been following the Repo Men viral, you’ll know that Wired held an open application for runners to go undercover and evade the Repo Men for one month to win a cash prize of $7,500.The runners have now been selected and there are only 2 days left before their payments run out. If you head over to the site you’ll find a timer counting down to when the chase begins.Although applications for runners have been finalized, there is still an opportunity to join in the hunt posing as a Repo Man. The opportunity to apply will be available soon, and if the previous contest held by Wired is anything to look at, it will be worth following.In the last contest the goal was to find Evan, one of Wired’s staff writers, and clues were hidden all over New York – including the New York Times crossword. It’s important to note that only registered Repo Men can take part, so keep watching for the rules and apply for what promises to be a great ARG contest.We want to know if anyone has been selected as a runner or a Repo Man. Leave your comments below if you have been successful. Good luck to all the participants and we’ll be sure to post updates when we get them. Viral Marketing ARGForest WhitakerJude LawRepo menwired
Exclusive: “Find Me Event” Starts to Unveil the Grand Design October 12, 2011October 18, 2011You guys remember the article we did on Find Me Event, right? It’s the alternate reality game where the viewer helps free a prisoner from the clutches of the evil Architect. Well, the day of reveal is almost upon us and we’re now starting to put the pieces of the… Read More
Could The “They’re Here” Mystery Be Solved? October 7, 2010We are just a few days away from everything being revealed about the film They’re Here, a film whose viral campaign we have covered extensively. However, the guys over at SciFi Mafia seem to think they have figured out what the movie really is, thanks in part to our exclusive… Read More
“Gone Girl” Viral Marketing Campaign Has Evidence Of A New Trailer July 5, 2014July 6, 2014David Fincher has embraced the way films films are virally markerted, and as such each and every one of his films are promoted in unique and ingenious ways. The Social Network‘s marketing resembled Facebook’s website, while The Girl With The Dragon Tattoo had a razor sharp dark tone. Now the… Read More
I’m sure it would’ve been fun to have been selected as a runner, boy would I like to walk away from my life at the moment.