The Union Needs You: Repo Men Required Iain Welford, February 22, 2010 If you have been following the Repo Men viral, you’ll know that Wired held an open application for runners to go undercover and evade the Repo Men for one month to win a cash prize of $7,500.The runners have now been selected and there are only 2 days left before their payments run out. If you head over to the site you’ll find a timer counting down to when the chase begins.Although applications for runners have been finalized, there is still an opportunity to join in the hunt posing as a Repo Man. The opportunity to apply will be available soon, and if the previous contest held by Wired is anything to look at, it will be worth following.In the last contest the goal was to find Evan, one of Wired’s staff writers, and clues were hidden all over New York – including the New York Times crossword. It’s important to note that only registered Repo Men can take part, so keep watching for the rules and apply for what promises to be a great ARG contest.We want to know if anyone has been selected as a runner or a Repo Man. Leave your comments below if you have been successful. Good luck to all the participants and we’ll be sure to post updates when we get them. Viral Marketing ARGForest WhitakerJude LawRepo menwired
“Transcendence” Viral Videos Makes Their Presence Known March 28, 2014March 28, 2014Since the release of the three viral videos promoting Transcendence, all we have managed to see from the film is a fun game that measures your technology dependency. With the film closing in on it’s April release, the viral marketing it starting to kick up once again. This time, there… Read More
Your TV show needs you! FOX Asks Fans to Campaign for GLEE August 27, 2009August 27, 2009New FOX show GLEE has just launched a new competition asking fans to create their own viral campaign. Using your social networks built through Twitter, Facebook, and MySpace, FOX will reward you every time you mention their new show during your status updates. By communicating through your own personal accounts… Read More
Viral Marketing – Why Only Movies? June 7, 2009July 6, 2010Viral marketing campaings have been staging an uprising ever since Cloverfield‘s viral. Some virals have been exceptional (The Dark Knight comes to mind), and others have been iffy (Watchmen). But why are movies the only form of entertainment using viral? Read More
I’m sure it would’ve been fun to have been selected as a runner, boy would I like to walk away from my life at the moment.