Community To Have Twitter Episode Before Season Premiere Dan Koelsch, September 23, 2010September 26, 2010 Community‘s second season starts tonight on NBC, but the tech-savvy network is kicking things off a bit early. While the show starts at 8pm (7pm Central), NBC will do a “Twittersode” at 7pm. Get the details after the break. Back in January we told you how NBC had set up Twitter accounts for some of the characters of Community. Now they are finally being used for something interesting. You can follow the events of Twitter episode at NBC.com or by following the official Twitter list of Community characters. The concept will be that over the course of the hour (leading up to the Season 2 premiere), the characters will interact in a way that tells a full story. This should be an interesting experiment. Below is what NBC has to say about the viral plan. Welcome to the exclusive Community Twittersode, where your favorite study group gears up for their second year at Greendale Community College and prepares for their first class, Anthropology. So get in on the action and don’t forget to retweet and use the #NBCCommunity hashtag!Check out the live Twittersode happening Thursday, 9/23 at 7pm EST/4pm PST! Source: /Film Social Networks Viral Marketing CommunityNBCTwitter
The Amazing Spider-Man: More Viral Findings Lead to Sketches of Web Slingers April 26, 2012April 26, 2012This week the viral campaign for The Amazing Spider-Man got back on track with an update from “Mark of the Spider-Man” and a new website. We knew that there was more to what we found, and we were right. Details after the jump. Read More
Inception Viral Update Goes Nowhere June 7, 2010June 10, 2010When a viral campaign jumps out of the starting gate in a hurry, we get upset due to the high peak followed by a drop. Then, you have the complete opposite where a campaign just does nothing. So what happens when viral starts off leaving you guessing, followed by a… Read More
Exclusive: “Find Me Event” asks your help to stop the Architect September 16, 2011October 12, 2011A mystery is gearing up this October, and you could be the one person smart enough to crack it. The Architect needs tools, are you in? More after the jump. Read More