“Hunger Games” Viral: Get Your District’s ID Card Caleb Hamilton, March 24, 2012March 24, 2012 The Hunger Games have finally started, but the viral is still going strong! Last month it was announced that all citizens of Panem are required to carry physical DIPs (District Identification Pass). Lionsgate and CafePress partnered to offer Hunger Games fans their own DIPs when they register with The Capitol. Get the details after the jump!The Capitol has allowed citizens of Panem to claim their district ID cards. You can make yours by logging in to your Panem profile on the Capitol Facebook page. Afterwards, you are taken to CafePress, where you can browse other items made by fans of The Hunger Games. Your ID card will be in the shopping cart, waiting for you to check out. The ID itself is free, you just pay shipping.Here’s an example of what your DIP would look like. I got mine today, and they look really good!The Hunger Games is out now in theaters and in IMAX (for one week only!) ARGs & Campaigns Social Networks Viral Marketing FacebookLionsgateThe Hunger GamesViral marketing
Exclusive: Interview Answers Questions About “They’re Here” October 5, 2010October 18, 2011After we caught wind of the viral campaign for They’re Here, I thought it was a long shot to contact them to get any answers before the October 10th countdown ended. Fortunately, I was wrong, as I was able to get whoever is behind it to answer five questions with… Read More
Avatar: The Making of the Bootleg December 29, 2009We have yet another sketch comedy website doing a great movie parody. This time, we have Free Love Forum with their video “Avatar: The Making of the Bootleg”, which takes you behind the scenes of the revolutionary new bootleg of the revolutionary new movie. Read More
Lionsgate Launches “‘The Storytellers — New Creative Voices of ‘The Twilight Saga.'” Competition October 1, 2014October 1, 2014Lionsgate is reviving their box office hit The Twilight Saga franchise by launching a writing competition where five female filmmakers will be chosen to make short films based on characters from the series. The studio will help finance each of the winners’ films, which will then be released via Facebook…. Read More
Every time I go on the Facebook page to get one it just says, ‘please visit the Capitol on your next workstation’ I don’t understand, I want my I’d card!!!