More Images Revealed Through “Discovering Prometheus” Facebook App Dan Koelsch, April 5, 2012April 5, 2012 The new Discovering Prometheus Facebook app for Ridley Scott’s much-anticipated Alien prequel Prometheus promises to unfold “exclusive reveals” in following weeks. Get the details after the break. The app features a 3D star map similar to the one seen in clips and stills for the film. As the various celestial objects move around in their orbits, you can select the blue one that says “Week 1”. The other red orbiting objects have countdowns until they are unlocked. Selecting the available object brings up a navigation bar that has the film’s trailer, a few still images (like our header above and the image below), as well as a few GIFs.The app promises more to come in its description:JOIN THE “DISCOVERING PROMETHEUS” JOURNEY WHERE YOU WILL BE LED TO EXCLUSIVE REVEALS AND ACTIVITIES FROM THIS GROUNDBREAKING MYTHOLOGYWe’ll have to wait and see if this ties into the Prometheus viral campaign, but check out the app to see if there are any hidden clues. Prometheus opens in theaters on June 8th. Apps ARGs & Campaigns Social Networks Viral Marketing AppFacebookPrometheus
Marvel’s “The Avengers” Makes Advertising Push With New Poster and Trailer February 29, 2012February 29, 2012What might be this summer’s biggest blockbuster, Marvel’s The Avengers, opens in just over 2 months, but the marketing push has been limited considering it’s scope (and budget). Now, we finally have a non-teaser theatrical poster (released yesterday) and a trailer (released this morning) that shows off a lot more… Read More
Infographic Highlights Most Noteworthy Viral Activity of 2012 January 16, 2013January 16, 2013Nothing can convey numbers and statistics in an understandable way quite like an infographic. Seemingly proving that sentiment, the fine folks at The Viral Ad Network have put together a nifty little infographic summarizing the viral activity of 2012—the biggest viral videos, viral brands, and how they were shared among… Read More
UPDATED: Warner Bros. Kicks Off Viral Campaign For “Man of Steel” With a Countdown December 10, 2012April 14, 2013This is possibly the greatest news I’ve heard in a while, given that I am such a huge fan of Superman. Warner Bros. has a new website that is the homepage for the fictional Deep Space Radio Wave Project, and it appears to be viral marketing for Man of Steel…. Read More
you can select the blue one that says “Week 1″. The other red orbiting objects have countdowns until they are unlocked.