More Images Revealed Through “Discovering Prometheus” Facebook App Dan Koelsch, April 5, 2012April 5, 2012 The new Discovering Prometheus Facebook app for Ridley Scott’s much-anticipated Alien prequel Prometheus promises to unfold “exclusive reveals” in following weeks. Get the details after the break. The app features a 3D star map similar to the one seen in clips and stills for the film. As the various celestial objects move around in their orbits, you can select the blue one that says “Week 1”. The other red orbiting objects have countdowns until they are unlocked. Selecting the available object brings up a navigation bar that has the film’s trailer, a few still images (like our header above and the image below), as well as a few GIFs.The app promises more to come in its description:JOIN THE “DISCOVERING PROMETHEUS” JOURNEY WHERE YOU WILL BE LED TO EXCLUSIVE REVEALS AND ACTIVITIES FROM THIS GROUNDBREAKING MYTHOLOGYWe’ll have to wait and see if this ties into the Prometheus viral campaign, but check out the app to see if there are any hidden clues. Prometheus opens in theaters on June 8th. Apps ARGs & Campaigns Social Networks Viral Marketing AppFacebookPrometheus
“Muppets Most Wanted” Internet Ad Pokes Fun At Unnecessary Twitter Hype January 7, 2014Studios using tweets hyping or giving positive reviews on TV spots, images, or newspaper ads have become commonplace. My tweet was used by WB for The Conjuring last year. But if a film is critically panned, it wouldn’t be surprising to see a marketing team resort to using tweets on… Read More
Human Preservation Project Puts You in a Comic at NYCC October 19, 2011October 19, 2011We haven’t reported on 5 Gum’s Human Preservation Project viral in a while. The last time we checked in, the third testing facility was getting ready to open. Since then, more mysterious packages have been delivered. Also, during the New York Comic-Con, the Human Preservation Project was present, putting test… Read More
Enter “Skyfall” Lodge In Interactive Website February 14, 2013The 23rd (and most successful) James Bond film Skyfall had its home release on Blu-ray and DVD this week, and to commemorate the occassion, 20th Century Fox Home Entertainment has created an interactive website that lets you explore Skyfall Lodge. Get the details after the break, but beware of spoilers… Read More
you can select the blue one that says “Week 1″. The other red orbiting objects have countdowns until they are unlocked.