“Star Trek Into Darkness” Viral Campaign Wants Your Original Artwork! Caleb Hamilton, May 9, 2013May 9, 2013 Briefly: We’ve been following the lackluster Star Trek Into Darkness Are You The 1701 campaign quite closely since it went live last week. The first “mission” was to submit pictures to Instagram and videos to Vine that were inspired by Star Trek or “the future.” 1701 fans were rewarded with a special advance screening of the domestic trailer rendered in anaglyph 3D. Now fans are asked to submit original 1701 artwork to Instagram. Just use hashtag #1701 when you post your art. If anything comes of this, we’ll let you know. Be sure to check out the rest of our Into Darkness coverage here! ARGs & Campaigns Social Networks Viral Marketing Viral News AreYouThe1701Bad RobotInstagramStar Trek Into Darkness
12 Days of Viral – DAY ELEVEN December 23, 2009December 22, 2009On the eleventh day of viral, my movie gave to me….. Physical mailings. These are pretty much what can get a viral started. Yes, a website is the known thing that everyone can see and follow, but they usually come from something. Something physical. We’ll list a few items that… Read More
Watch This New “Battle: Los Angeles” Video About The Original Event February 10, 2011Sony Pictures has posted a new video their website that goes over the original event from which Battle: Los Angeles is based. On February 24th, 1942, the military shot at something in the sky that they later claimed was a weather balloon. Watch the informative video after the break. Read More
Flurry of Marketing Ahead of “Snow White and the Huntsman” Home Release September 3, 2012September 3, 2012Universal’s Snow White and the Huntsman comes out on DVD and Blu-ray on September 11th, and there are a plethora of promotions leading up to the release. Check out the press release after the break for details. Read More