Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

“Labor Day” Instagram Contest Wants You To Define Love

Michael Lee, January 21, 2014

Labor Day starring Josh Brolin and Kate Winslet

Jason Reitman‘s Labor Day takes a look at what happens when a reclusive mother (Kate Winslet) falls in love with a wanted fugitive (Josh Brolin) during the Labor Day weekend. What was suppose to be a regular day of shopping for school supplies turns into an unlikely hostage situation with both hostage take and hostage falling in love with each other, a relatioinship that could change the course of their lives forever.

And now Paramount Pictures wants you to see if you can provide the best definition of love via Instagram. Hit the jump to read all the rules and find out what you can win.

Following similar instagram contests like Oldboy and Anchorman 2: The Legend Continues, the Labor Day Instagram contest uses hashtags to help identify participants. Here are the rules, plus the big prize you can win if you are selected.

Upload a picture to Pinterest using #LaborDayMovie #Love with a vision of what love looks like to you, inspired by the film Labor Day. One lucky winner will win a special romantic weekend getaway for two to New England, including roundtrip airfare, a three night hotel stay, and four day rental car.

Good luck to everyone who enters.

LABOR DAY centers on 13-year-old Henry Wheeler, who struggles to be the man of his house and care for his reclusive mother Adele while confronting all the pangs of adolescence. On a back-to-school shopping trip, Henry and his mother encounter Frank Chambers, a man both intimidating and clearly in need of help, who convinces them to take him into their home and later is revealed to be an escaped convict. The events of this long Labor Day weekend will shape them for the rest of their lives.

Labor Day opens in theaters on January 31.

Labor Day starring Josh Brolin and Kate Winslet

Contests Viral Marketing InstagramJason ReitmanJosh BrolinKate WinsletLabor Day

Post navigation

Previous post
Next post

Related Posts

Tron Viral: Arcade Aid and Flynn Lives Updated, Mailed Prizes To Come?

October 22, 2010

Today we have a flurry of updates for the Tron Legacy viral campaign, though the biggest is for Arcade Aid, which saw a pretty sizable (not to mention fun) upgrade. The Flynn Lives website also got a few updates, so find out all the details after the break.

Read More

This Week In Viral: Terminator, Star Trek, Watchmen & More

February 15, 2009July 18, 2010

This week’s viral update is brought to you by Skynet Research, whose website is now functional. Some quick updates on virals in the past week after the jump. There’s even a District 9 update! (sorta)

Read More

Potential Outbreak: James Cameron’s AVATAR

June 16, 2009June 16, 2009

Potential Outbreak is a weekly article of MovieViral concerning “possible” viral marketing of upcoming future films and what these films can use so they can be successful. Avatar is set to release in late December of this year (2009) but this film still has time to compose a timely and…

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



© 2009-2026 MovieViral.com. A Sometimes Weekly Company.