‘X-Men: Days Of Future Past’ Has A Speedy Social Media Marketing Campaign Michael Lee, September 25, 2014September 25, 2014 Following the launch of the latest viral marketing campaign from the X-Men film franchise, comes the latest social media campaign to promote the Blu-ray/DVD release of the upcoming X-Men: Days of Future Past.To capitalize on the popularity of Quicksilver, which was probably one of the most surprising characters considering how the character was originally introduced, the 20th Century Fox marketing team has decided to use the character as the face of their latest social media marketing campaign. Using Vine and Instagram, we see, what we assume is an older Quicksilver try to make a speedy recovery after forgetting his girlfriend’s birthday. Hit the jump to check it out.Here isn’t much more to it then these videos, who are using the Peter Maximoff name as their Instagram and Vine handle. You wouldn’t really know that this is part of a viral marketing strategy until you see the X-Men: Days of Future Past tag pop up at the end.So it should be interesting to see how many more videos (if that’s the plan) pop up during the X-Men: Days of Future Past marketing campaign. We’ll just have to wait and see.20th Centure Fox Home Entertainment will release X-Men: Days of Future Past on Blu-ray and DVD on October 14. ARGs & Campaigns Social Networks Viral Marketing Viral News InstagramvineX-Men: Days of Future Past
Avatar: New Ad and Interview with Colonel Quaritch November 23, 2009November 25, 2009Thanks to one our readers, we have found the YouTube channel for the Coke Zero Avatar tie-in that seems to be the source behind the viral so far. Alex reported on AVTR.com a while ago, which is also connected with Coke Zero. Other than the occasional update not much has… Read More
Follow NBC’s “Grimm” On Twitter To See The Pilot Episode Early! October 17, 2011Briefly: NBC’s new drama Grimm, which brings the Grimm’s Fairy Tales to the modern world, debuts on October 28th, but NBC promoted their Twitter account for the show by allowing followers to get the first crack at the pilot episode. You can watch it yourself by following @NBCGrimm. Let us… Read More
“After Earth” Website Goes Live And Possibly Hints At ARG December 20, 2012After Earth is a sci-fi action film directed by M. Night Shyamalan about a father and son who get stranded on a post-apocalyptic Earth when their ship crashes. The film’s official website has gone live with a lot of great details and photos about the movie and its universe. There’s… Read More