‘Jurassic World’ Viral Video Introduces InGen’s New Head Security Michael Lee, February 11, 2015February 11, 2015 We’ve already seen some great viral content from Jurassic World. The film takes place some 20 odd years after the events of the first film, with Masnari, a new conglomerate, acquiring InGen and opening the park doors once more. Of course their are other nefarious things going on in the park like the creation of the IndoMinus Rex.But in a newly released viral video from the Jurassic World site, we are learning more about the InGen and how the company has evolved into something new while still honoring its previous innovations. Hit the jump to check out the video.As you can see the video introduces us to Vincent D’Onofrio’s character in the film, Vic Hoskins, head of InGen’s Private Security division. There are some hints of new footage in the film, some of which looks like b-roll, with a few scenes from the trailers.Starring Chris Pratt, Bryce Dallas Howard, Ty Simpkins, Jake Johnson, Nick Robinson, Irrfan Khan, BD Wong, Omar Sy, Judy Greer, Katie McGrath, Lauren Lapkus and Andy Buckley. Jurassic World opens on June 15.Twenty-two years after the events of Jurassic Park, Isla Nublar, an islet located off Central America’s Pacific Coast, near Costa Rica, now features a fully functioning dinosaur theme park, Jurassic World, as originally envisioned by John Hammond. This new park is owned by the Masrani Global Corporation. Owen Grady (Chris Pratt), a member of the park’s on-site staff, conducts behavioral research on the Velociraptors. At the corporation’s request, the park’s geneticists create the Indominus Rex,a genetically modified hybrid dinosaur, to boost visitor attendance, but it soon breaks loose and runs wild throughout the park, forcing the staff to consider unique measures to stop it. ARGs & Campaigns Viral Marketing Viral Videos Jurassic WorldUniversal Pictures
Fifth and Possibly Final “Man of Steel” Trailer Brings the Action May 22, 2013Yesterday, the Man of Steel homepage had another transmission when you first get to the site. We expected it to lead to a new trailer, and we were right (though sooner than expected). Watch the “Fate of Your Planet” trailer after the break. Read More
Facebook and Discovery Have Literally Gone “Viral” July 20, 2010July 20, 2010Look out Farmville! You are about to have your ass kicked by something so much more real than housing a turtle, or finding gold in your corn field. Granted, I have no idea what you do in Farmville, because I block that stupid thing, but what I do know is,… Read More
Vauxhall Crossed, A Real Life What IF? January 24, 2010January 24, 2010Wow! You don’t get to see this very often. Our friends at 4DFiction have found a blog about the implementation of a viral campaign for the film Vauxhall Crossed, a low budget film due to be released sometime this year. The blog lays out the purpose of the viral campaign as… Read More