Category: ARGs & Campaigns

“A Million Ways To Die In The West” 8-Bit Game Is Out To Kill You

“A Million Ways To Die In The West” 8-Bit Game Is Out To Kill You

Seth MacFarlane‘s A Million Ways To Die In The West is a comedy of epic proportions, and to help promote the new film, Universal Pictures and Adult Swim have teamed up and released the brand new (and very humble) 8-Bit game Trail To The Old Stump. Old school gamers fond of the survival elementary computer…

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“The Purge Breakout” Puts Fans In The Terrifying World Of The Film

“The Purge Breakout” Puts Fans In The Terrifying World Of The Film

The initial premise of Universal’s The Purge brought up an interesting idea, if the country were to initiate a night where all kinds of crime are legal, who would survive? Who would commit crimes? While this plan may not happen anytime soon, The Purge: Breakout may be the closest thing you can get to experience…

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“Godzilla” Takes Over Toronto Street To Promote Film

“Godzilla” Takes Over Toronto Street To Promote Film

Godzilla is out, and our own Marc Vibbert enjoyed what he saw. While the film is getting great reviews on today’s release, promotions for the film have taken a cool and interesting turn. Marketers have taken a small Toronto street and created what seems like a war zone to market the big budget monster flick. Hit the jump to see more…

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Become A Receiver With “The Giver” Interactive Contest

For the release of The Giver, The Weinstein company has rolled out an immersive viral campaign that takes fans to different platforms in order to reflect the themes of the movie. What’s super awesome about these sites is that they take social media and use it as a tool to engage their audience to participate…

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“The Signal” Viral Campaign Locates New Clips And Images

“The Signal” Viral Campaign Locates New Clips And Images

The Signal is perhaps one of the more interesting viral marketing campaigns we have come across due to the fact that it is not one we would see unless it came from a blockbuster tentpole film. The premise of the William Eubank-directed sci-fi thriller certainly lends itself to have a viral marketing campaign, three college…

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