AMC Plans Zombie Invasion To Promote “The Walking Dead”

The premiere of AMC’s original series The Walking Dead may not be airing until Halloween night, but Tuesday morning, the zombie invasion begins. AMC and FOX international networks are teaming together to coordinate a stunt invasion during morning rush hour in major cities around the world. The infection starts at daybreak in Taipei and Hong…

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Create Your Own “Harry Potter Undesirable No. 1” Poster

With Harry Potter and The Deathly Hallows Part 1 only weeks away, it should come as no surprise that viral marketing for the beloved childern’s book Warner Brothers has added a new feature to their official Harry Potter movie website. You can create your very own “Undesirable No. 1” poster for yourself and to share…

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The Office Updates Webisode Site, Series to Premiere October 28th

A few weeks back, we reported on NBC’s announcement of the new The Office webisode series titled, “The 3rd Floor.” The series centers on a horror film that several members of Dunder Mifflin put together. A viral site for the project went live at the time of the announcement, but several updates were made this…

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Trailers Weekly: “Paul”, “Cars 2”, “Scream 4”, “Unknown”, and “Rabbit Hole”

Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week we an alien comedy teaser in Paul, the teaser trailer for Cars…

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