ARGs & Campaigns Sons of Anarchy Celebrates Season 6 With Jax Daniels Whiskey Sabina, November 6, 2014November 8, 2014 That’s right, there are limited bottles of Sons of Anarchy JAX Daniel’s Editions of Gentleman Jack Tennessee Whiskey floating around for a campaign celebrating Season 6 out now DVD and Blu-Ray. These detailed beauties have etched on them some pretty snazzy homages the show and came encased in a SOA coffin. Take a…
Viral Marketing Viral Teaser Arrives Online For Vampire TV Show “The Strain” Christopher Moore, December 3, 2013December 3, 2013 If you were watching The Walking Dead‘s midseason finale, you might have seen what’s actually the start of a viral campaign for the upcoming vampire TV show, The Strain. The new FX show is based on Guillermo del Toro’s The Strain Trilogy books, which he cowrote with Chuck Hogan and later turned…
American Horror Story: Escape The Asylum Game Launches In Conjunction With Blu-ray Release Alex Gerage, September 18, 2013September 18, 2013 A new season of television is upon us, which not-so-coincidentally means we are seeing the carefully-timed release of many shows’ previous season on Blu-ray and DVD. FX’s American Horror Story is one property following that trend, but has taken the extra step of incorporating an online game to promote the…
Do You Live Near a ‘Murder House’? This “American Horror Story” App Will Let You Know Caleb Hamilton, September 21, 2012September 21, 2012 You know how when you buy a house, the real estate agent is supposed to tell you the home’s history? What if the house you were looking at purchasing had a very gruesome, blood-stained past? You probably wouldn’t buy it and move on to the next listing. Well believe it…
Viral Marketing FX Series “Lights Out” Wants You To Knock Out A Heavyweight Dan Koelsch, January 4, 2011 Basic cable is the new home for complex dramas, and FX looks to continue the trend with their boxing series Lights Out. The show follows heavyweight fighter Patrick ‘Lights’ Leary,” played by Holt McCallany, and FX has created a live-action online game where you can fight Leary. Check out the…