12 Days of Viral – DAY FOUR Scott Caldwell, December 16, 2009December 17, 2009 On the fourth day of viral, my movie gave to me….. My face on the site. Now I personally do not feel as if this is a form of “viral” marketing, but if it’s gets you talking to friends about it, then it’s working. And, it’s a ton of fun to do! Movies such as Star Trek, Terminator Salvation and Surrogates gave you the option to either make yourself appear as a character of the film, or in the case of Surrogates, you got to jump out of a plane! Which, being the actual premise of that film, it made perfect sense to do it. Most of these links are over-sponsored as well, giving it that far from viral feel. But whatever. I can make Captain Kirk say bad words and I can Zombify Hillbilly Jim! It’s worth it. Trek Yourself Zombify Yourself Choose Your Surrogate Terminate Yourself So there you have it. Either see yourself on a beach, or find our what it would look like if your neighbor was a cyborg. Other Days In The “12 Days of Viral” Series: A trailer without a title A Twitter account with the truth Three Websites Viral Marketing Star TrekSurrogatesTerminator SalvationZombieland
Did A ‘Contagion’ Viral Quit Before It Started? August 31, 2011August 31, 2011Over at Bloody-Disgusting, they have posted a large group of hi-def photos for the upcoming “viral” flick, Contagion. Of particular note, one of said pictures has what very well could have been a viral campaign in the making, but with the film coming out next week, why did we see… Read More
The Boondock Saints: LIVE! DVD Release Party March 9, 2010March 9, 2010As you know, we have spent some pretty decent coverage on both, The Boondock Saints, as well as it’s sequel, All Saints Day, for their concentration on it’s word of mouth in efforts to get both films wherever it can. It’s done such a terrific job, well, the FANS have… Read More
New “Pacific Rim” Viral Poster Teases Where Jaegers Get Fixed [Updated] April 9, 2013April 9, 2013Pacific Rim has released some effective online teasers over the last few months that have offered a glimpse at the epic scale of the film without revealing any plot points or surprises. The movie’s Facebook page was recently updated with another such tease, but instead of newscast screenshots of Kaiju… Read More