Author: Alex Gerage

DC Comics Uses Match.com to Promote Superman-Wonder Woman Pairing

DC Comics Uses Match.com to Promote Superman-Wonder Woman Pairing

The comic book world was shaken briefly last week when Entertainment Weekly’s Shelf Life blog revealed DC Comics’ cover to Justice League #12, which featured Superman and Wonder Woman locking lips in a heroically intimate embrace. Comic fans have speculated the extent of their relationship, which is expected to be revealed in full when the…

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DC Comics Wastes Opportunity With Nokia-Exclusive “The Dark Knight Rises” Motion Comic

DC Comics Wastes Opportunity With Nokia-Exclusive “The Dark Knight Rises” Motion Comic

When it was announced late last year that The Dark Knight Rises would take place eight years after the events of The Dark Knight, I wrote about how such news lent itself to tremendous viral marketing and hype-generating opportunities, primarily in the form of prequel comics that could tell stories of events that took place…

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Fan-Made Video Game Movie Posters Reminds Us Of Genre’s Potential

Fan-Made Video Game Movie Posters Reminds Us Of Genre’s Potential

I have never been a gamer, but I have nonetheless been confounded over Hollywood’s inability to successfully adapt some of today’s most prominent game properties into feature films (instead focusing their attention on board games). The graphics in video games are increasingly astounding and are often accompanied by interesting storylines. Game companies even release preview…

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Controversy Rises As “Dark Knight” Reviews Roll In

Controversy Rises As “Dark Knight” Reviews Roll In

As the embargo lifts and the wait for The Dark Knight Rises comes to a close, a pair of stories has emerged over the last two days concerning the film’s critical reception and subsequent fan reaction. While I don’t think anyone expected Christopher Nolan’s final Batman film to be without criticism, the film review aggregate…

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Marketing For “The Dark Knight Rises” Enters World Of Apps With “Gotham City’s Most Wanted”

Marketing For “The Dark Knight Rises” Enters World Of Apps With “Gotham City’s Most Wanted”

The marketing machine for it has been in high gear for the last few weeks, but I still find it surreal that The Dark Knight Rises is only two weeks away from release. Fans can expect plenty of attention given to the final chapter of Christopher Nolan’s trilogy from everywhere they look, which now includes…

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