Author: Alex Gerage

Ridley Scott to Produce 12 Sci-Fi Short Films For Online Audiences

Ridley Scott to Produce 12 Sci-Fi Short Films For Online Audiences

Ridley Scott is a busy man. In addition to working on his sequel to Prometheus, finishing up The Counselor, and producing a slew of other film and television projects, he is getting involved in short films. Scott’s commercial production company, RSA, is partnering with video entertainment network Machinima to produce 12 science fiction short films…

Read More

First Augmented Reality Processor To Be Used In Mobile Phones

First Augmented Reality Processor To Be Used In Mobile Phones

We naturally tend to focus on the creative aspects of viral marketing and augmented reality campaigns, but every once in a while we hear of technological advancements that hold the potential to dramatically change the size and shape of viral and ARG campaigns going forward. Augmented reality software developer Metaio announced this week they are…

Read More

“The Internship” Earns Rare Homepage Placement On Google

“The Internship” Earns Rare Homepage Placement On Google

If marketers could choose to place an ad anywhere on the internet, they would probably choose the Google homepage. Not only is it the medium’s most visited site, but the design of the homepage would provide almost exclusive attention for your message. Google is notorious for keeping their homepage clean and without advertising clutter, so…

Read More

Online Horror Series “Slasher” To Premiere January 26 With Your Help

Online Horror Series “Slasher” To Premiere January 26 With Your Help

In an event that should remind us how far we have come with alternate reality games and online technology over the past few years, this weekend sees the launch of a new, interactive web horror series called Slasher. Produced by Mikrotone Enterprises through their AlterNETreality.com site, Slasher will incorporate the company’s patent pending “Breaks” platform…

Read More