12 Days of Viral – DAY NINE Scott Caldwell, December 21, 2009December 20, 2009 On the ninth day of viral, my movie gave to me….. Cell phones for calling Back on day five, I talked about 800 numbers that you could call and get some information. This one goes about twenty steps further and actually gives you a phone. Some can be simple, others can incorporate different ways to get that phone into your hand. If you remember, back towards the end of the 2012 campaign, they had numerous drop sites all over the country. Most of these contents will be discussed in future days in this series, however, one of the items was a cell phone. The down side is that when the phone finally came in to use, it was information that we have all heard before. Thanks to unfiction for the following recording:Phone Message Now you take a film that created all new levels of viral, that again, will be discussed in future days. With The Dark Knight, you found cell phones hidden in “old fashioned” gangster ways like a cake or a bowling ball bag. Not only do you get the phone, but once you have chosen your side, you are kept posted on what to do next based on that decision. This campaign could have gone in all sorts of different directions had it not been for this one particular form of viral. It opened up so many levels and split the two sides perfectly. Other Days In The “12 Days of Viral” Series: A trailer without a title A Twitter account with the truth Three Websites My face on the site 800 Numbers Password protection Facebook interaction Contests and winnings Viral Marketing 2012The Dark Knight
George Lopez Challenges Usher To NBA Playoffs Bet April 13, 2010April 13, 2010Sure, the biggest news lately regarding George Lopez is how his TBS show, Lopez Tonight, will be following Conan O’Brien later this year (and couldn’t be happier), but Lopez has been trying other ways to gain attention recently as well. The comedian recently challenged R&B singer Usher to a competition… Read More
Viral Video Round Up: Iron Man, Will Smith Making Noises, And More! June 2, 2013The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
Muse Launch Viral Campaign for The Resistance July 19, 2009Muse, seemingly everyone’s favorite British rock band at the moment, have launched a viral campaign for one of their songs off their album, entitled ‘The Resistance’. The song, United States of Eurasia, has been divided into snippets and put onto USB ports, which in turn have been hidden in Berlin,… Read More