12 Days of Viral – DAY SIX Scott Caldwell, December 18, 2009December 17, 2009 On the sixth day of viral, my movie gave to me….. Password protection. This, by far, may be one of the most exciting parts of a viral. Once you see that screen where you have to enter a password, people go nuts trying everything from 1234 to the zip code of the city the viral takes place in. Looking everywhere you possibly can to find that code, which never turns out to be simple. Who would have thought to use “jllovesth” as a password. And to that person, we thank you! You can look at one like Cloverfield and think “how nice, why didn’t I think of that?”. Then, you can take the complete opposite, and look at the film Terminator Salvation and the site of Skynet Research. There password was far from plain and simple. In fact, it was “supercalifragilisticexpialidocious“. Well, maybe not that, but it was extremely close. I can honestly say though, other than the Terminator password (that was posted on our forum!), I wish I knew how these were found. I remember when Cloverfield’s was posted back in our early stage of 1-18-08news.com (yeah, that was us – long story*). I was wondering how it came about. And, maybe I will continue that questioning. The viral site of Aerospace Robotics Corp had a password. It wasn’t a guess. Somehow these are handed to us, and maybe we don’t even know it.Or, maybe we have such a dedicated group of viral followers, of all levels, and with enough time, the password will be found. Yeah, I like that one better. With that said, we’re coming for you DPChemicals. We’ll see you soon. *Join the forum to learn more! Other Days In The “12 Days of Viral” Series: A trailer without a title A Twitter account with the truth Three Websites My face on the site 800 Numbers Viral Marketing 2012CloverfieldTerminator SalvationThe Crazies
‘RoboCop’ PSA Aims To Kill Drunk Drivers December 18, 2013December 18, 2013In an attempt to deter drunk driving this holiday season, Sony Pictures RoboCop and the National Highway Safety Administration have teamed for a brand new anti-drunk driving PSA. In it we see our titular hero apprehending suspects with the kind of technology our law enforcement can only dream of. Plus… Read More
New Service Gives Low-Budget Films, ARGs a Chance January 17, 2010January 17, 2010A new service called Hukilau is offering low budget projects, like independent films and alternate reality games (ARGs), funding through a concept known as “crowdsourcing.” The service allows members of the Hukilau community to become producers of independent films or remain consumers, by watching and rating the films. Read More
Viral Video: The TV Theme Medley March 26, 2010Popular YouTube performer Freddie25 has built a following playing guitar, sometimes in very unique ways. Recently, the musician played a medley of over 20 popular TV themes by split-screening himself. Take a look after the jump. Read More