In conjunction with series 3 airing in the U.S. on PBS Mystery, BBC Worldwide has released a viral video to promote a new app Sherlock: The Network inspired by the world of the show that users can buy to join in on the game. With 10 cases that users can aid Sherlock and Watson in,…
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In the lead up to releasing Captain America: Winter Soldier, Marvel has released a comic that tells a prequel story that includes Cap himself, Black Widow and Rumlow. The comic looks to be a series leading up to the April movie release. You can get the first issue of Captain America: The Winter Soldier Prelude today. Hit the jump…
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Much of the RoboCop viral marketing campaign has centered around the technological conglomerate OmniCorp. This is the company that turned a nearly dead Alex Murphy into the new cybernetic threat against crime. In past campaigns, we have seen RoboCop in PSAs and participate in CES panels, but now the company is looking for volunteers, human…
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“I don’t know if I’m elated or gassy but I’m somewhere in that zone”, was definitely the reaction that I had when the news broke that Frozen was coming back to theaters in sing-along form. Many fans of Disney’s recent high grossing picture have gone over and over again to watch their new favorite. They…
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With the newest episode of The Following screening tonight, the show’s Facebook page posted a picture of a phone number written on a piece of paper. If you call the phone number, the show’s cult leader Joe Carroll answers with a message to his “followers” everywhere. Find out the phone number and what the message…
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Movie trailers are the basic form of viral marketing, and every Saturday we have been posting the most talked about trailers on our Trailers Weekly. A lot of those trailers appear in your local theater, while others are web exclusive. But there is no denying that the number of movie trailers that appear before the…
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The Internet is full of videos related to movies and television, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest. In this week’s edition: A fairytale classic meets a modern day app, Bruce Wayne learns to grow up, Queen Elsa cleans up…
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A slick new web site promoting Dawn of the Planet of the Apes has kicked the sequel’s marketing into high-gear. The site takes you through different rain-soaked levels of human and ape locations, describing some of the struggles and showing a few character elements. Hit the jump to see more.
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Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. We’ve got trailers from 300: Rise Of An Empire, Child Of God, The Raid…
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While the Sam Taylor-Johnson directed adaptation of E.L James’ Fifty Shades Of Grey isn’t due to be released into theaters until Valentine’s Day 2015, Universal is already launching the viral marketing campaign for the film. The studio has also released the first poster from the film, in what the marketing team calls a “billboard image”,…
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