12 Days of Viral – DAY ONE Scott Caldwell, December 13, 2009December 13, 2009 On the first day of viral, my movie gave to me….. A trailer without a title. This is the main thing that got this site in business, so I’m going to lead off with it. Of course, I’m talking about Cloverfield. Who can ever forget that exciting trailer that gave you almost no information. It’s one of those things that make you go crazy, because you have nothing to go on to find out what it was that you just saw. You have explosions. You have the head of the Statue of Liberty being launched into the air. And, to make it all more mysterious, you have a date. So, by default you head to Google, type in 1-18-08, and for the most part, you get forums of people, just like you, wondering what they just saw. Now, you get hooked on the speculation. And it begins. As far as viral marketing goes, this one nailed it. Nailed it in a way that I’m sure we won’t see anything like this recreated for a long time. Michael Moore tried it with his Capitalism: A love Story, but we all knew it was him, so there was no surprise or confusion involved. Cloverfield had people guessing right up until the movie was released. Actually, as far as our community goes, we were guessing well after the movie. Viral Marketing Cloverfield
J.J. Abrams Puts You in the Action With “Action Movie FX” App December 25, 2011December 25, 2011Have you ever wished that your life was more like an action movie? Well, now you have the chance to take a step closer to that dream with the iTunes app Action Movie FX from Bad Robot Interactive, J.J. Abrams’ company. Take video with your iPhone, iPod Touch, or iPad… Read More
An Uprising? Terminator Salvation Viral March 27, 2009March 15, 2010The most active mainstream viral as of late is Terminator Salvation. After a lull, these past few weeks were quite interesting, including some sites that might catch your eye. Hopefully with the release date looming, we are going to get more updates and mysterious sites that i expect to happen in… Read More
New ‘Gone Girl’ Clip Released; Stream The Full Soundtrack Online September 25, 2014September 25, 201420th Century Fox launching a full scale marketing blitz for David Fincher‘s Gone Girl, starring Ben Affleck and Rosemund Pike. Just days after Nine Inch Nail’s Trent Reznor released a tease of the Gone Girl soundtrack online, NPR has released the full soundtrack for your streaming pleasure. Also Fox has… Read More
I made the French language fake news viral. http://www.youtube.com/watch?v=XXZW73nv9zA .I kept being told it was for Samsung until we had almost finished it.