Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

12 Days of Viral – DAY EIGHT

Scott Caldwell, December 20, 2009December 20, 2009

On the eighth day of viral, my movie gave to me…..


Contests and winnings


Not too many virals are going this route, but when they do, the response is overwhelming. 2012 in fact had a couple of contests rolled into one campaign. First they had the ambassadors program. A simple contest where the winner (our own Nick was one of them) really had to do nothing, but in the end, got a title, and a shirt.

But then they decided to break out the big guns. Forget silly ambassadors, they wanted a new leader. The leader of the Post-2012 world. Filled with strategic games, voting, and good old competition, this game quickly spread through forums and social networking alike. Hell, even I joined. Thought I was doing well too. I was wrong. But, the winner of the competition did decide to join our community and there was a friendly rivalry between him, and another member. Not just a t-shirt this time. Cancun and electronics were the winners prize.





The next contest, is not so much a contest, as it was a way to get more people involved in a film who’s viral was strictly word of mouth. Paranormal Activity had so much extra money to burn after it’s success at the box office, that it gave it’s viewers both the chance to have their name on the DVD, and win a release party for one person and a bunch of friends to view the film.


Other Days In The “12 Days of Viral” Series:
A trailer without a title
A Twitter account with the truth
Three Websites
My face on the site
800 Numbers
Password protection
Facebook interaction

Viral Marketing 2012paranormal activity

Post navigation

Previous post
Next post

Related Posts

This Just In: A Generic News Report

January 28, 2010January 28, 2010

Have you ever watched the news and noticed something…familiar about all those reports filed by correspondents? The same images, tone of voice, and even the structure? Charlie Brooker of BBC Four’s talkshow Newswire definitely notices the similarities. He filed this video report after the jump.

Read More

How the Cloverfield Monster and Everything On Pandora Can’t Exist

March 22, 2010

Back when our forum was a Cloverfield forum, one of the biggest discussions after the movie came out was what Clover really was and how it survived in the water. Designer Neville Page said he made the monster biologically accurate, but the guys at Cracked.com aren’t so convinced.

Read More

Hear A Preview Of Trent Reznor And Atticus Ross’ ‘Gone Girl’ Soundtrack

September 22, 2014

It feels like every time we see a new David Fincher movie, Trent Reznor and Atticus Ross will be the ones who will most likely score it. Not that there is anything wrong if that if you have heard the scores for The Social Network and The Girl With The…

Read More

Comments (2)

  1. Pingback: 12 Days of Viral – DAY NINE | MovieViral.com
  2. Pingback: 12 Days of Viral – DAY TEN | MovieViral.com

Comments are closed.

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



© 2009-2026 MovieViral.com. A Sometimes Weekly Company.